I’m redesigning my company’s website. I’ve always been a big fan of sites that show employees. It helps to humanize the company. And now, with so much of the marketing and sales pipeline relegated to what searchers can find online, employee photos can be a great asset. Fortunately, I’m a two-fer — I know online marketing *and* I’m a photographer. So I’ve been taking some shots of co-workers for the redesign of the website.
Because we took the shots at the office I was dealing with split lighting. I was able to use a few nice windows for some natural light, but there were also florescent ceiling lights. I compensated by going black and white. For a few shots where the skin coloring and clothing worked well, I attempted to split color correct, but those never looked as good as the black and white shots.
I work with some beautiful people, though! Check them out.